Privacy policy

General

Inhaltsverzeichnis

As the operator of this website and as a company, we come into contact with your personal data. This refers to all data that says something about you and with which you can be identified. In this privacy policy, we would like to explain to you in what way, for what purpose and on what legal basis we process your data.

Responsible for data processing on this website and in our company is:

Bubble factory

Fraunhoferstr. 22

86399 Bobingen

Germany

Phone: 01 77 – 71 17 80 6

E-mail: info@seifenblasenfabrik.de

General notes

SSL or TLS encryption

When you enter your data on websites, place online orders or send e-mails over the Internet, you must always be prepared for unauthorized third parties to access your data. There is no complete protection against such access. However, we do our utmost to protect your data as best as possible and to close the security gaps as far as we are able.

An important protection mechanism is the SSL or TLS encryption of our website, which ensures that data you transmit to us cannot be read by third parties. You can recognize the encryption by the lock icon in front of the entered internet address in your browser and by the fact that our internet address starts with https:// and not with http://.

Encrypted payment transactions

Payment data, such as account or credit card numbers, are particularly in need of protection. For this reason, payment transactions with the common means of payment are carried out exclusively via an encrypted SSL or TLS connection.

How long do we store your data?

In some places in this privacy statement, we inform you about how long we or the companies that process your data on our behalf will store your data. In the absence of such information, we will store your data until the purpose of the data processing no longer applies, you object to the data processing or you revoke your consent to the data processing.

However, in the event of an objection or revocation, we may continue to process your data if at least one of the following conditions is met:

We have compelling legitimate grounds for continuing data processing that override your interests, rights and freedoms (only in the case of objection to data processing; if the objection is to direct marketing, we cannot provide legitimate grounds).
The data processing is necessary to assert, exercise or defend legal claims (does not apply if your objection is directed against direct marketing).
We are required by law to retain your data.

In this case, we will delete your data as soon as the requirement(s) cease to apply.

Data transfer to the USA

We also use tools from companies on our website that transmit your data to the USA and store and possibly process it there. This is particularly important for you because your data does not enjoy the same protection in the USA as it does within the EU, where the General Data Protection Regulation (GDPR) applies. For example, U.S. companies are required to hand over personal data to security authorities without you, as the data subject, being able to take legal action against this. It is therefore possible that U.S. authorities (e.g. intelligence agencies) process, evaluate and permanently store your data on U.S. servers for monitoring purposes. We have no influence on these processing activities.

Your rights

Objection to data processing

IF YOU READ IN THIS PRIVACY STATEMENT THAT WE HAVE LEGITIMATE INTERESTS FOR PROCESSING YOUR DATA AND THEREFORE RELY ON ART. 6 ABS. 1 SET 1 LIT. F) DSGVO, YOU HAVE THE RIGHT TO OBJECT TO IT PURSUANT TO ART. 21 DSGVO, YOU HAVE THE RIGHT TO OBJECT TO IT. THIS ALSO APPLIES TO PROFILING THAT TAKES PLACE ON THE BASIS OF THE AFOREMENTIONED PROVISION. IT IS A PREREQUISITE THAT YOU CITE REASONS FOR THE OBJECTION THAT ARISE FROM YOUR PARTICULAR SITUATION. NO JUSTIFICATION IS REQUIRED IF THE OBJECTION IS DIRECTED AGAINST THE USE OF YOUR DATA FOR DIRECT ADVERTISING.

THE CONSEQUENCE OF THE OBJECTION IS THAT WE MAY NO LONGER PROCESS YOUR DATA. THIS DOES NOT APPLY ONLY IF ONE OF THE FOLLOWING CONDITIONS IS MET:

WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS.

THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

THE EXCEPTIONS DO NOT APPLY IF YOUR OBJECTION IS DIRECTED AGAINST DIRECT ADVERTISING OR AGAINST PROFILING THAT IS CONNECTED WITH IT.

Other rights

Revocation of your consent to data processing

Many data processing operations are based on your consent. You do this, for example, by checking the appropriate box on online forms before submitting the form, or by allowing certain cookies when you visit our website. You can revoke your consent at any time without giving reasons (Art. 7 (3) DSGVO). From the time of revocation, we may then no longer process your data. The only exception is that we are required by law to retain the data for a certain period of time. Such retention periods exist in particular in tax and commercial law.

Right to complain to the competent supervisory authority

If you believe that we are in breach of the General Data Protection Regulation (GDPR), you have the right to complain to a supervisory authority in accordance with Art. 77 GDPR. You may contact a supervisory authority in the Member State of your residence, place of work or the place where the alleged infringement took place. The right of appeal exists alongside administrative or judicial remedies.

Right to data portability

Data that we process automatically on the basis of your consent or in fulfillment of a contract must be handed over to you or a third party in a common machine-readable format if you request this. We can only transfer the data to another controller if this is technically possible.

Right to information, deletion and correction of data

According to Art. 15 DSGVO, you have the right to receive information free of charge about which of your personal data we have stored, where the data comes from, to whom we transmit the data and for what purpose it is stored. If the data is incorrect, you have a right to rectification (Art. 16 DSGVO), under the conditions of Art. 17 DSGVO you may request that we delete the data.

Right to restriction of processing

In certain situations, you may request us to restrict the processing of your data in accordance with Art. 18 DSGVO. The data may then – apart from storage – only be processed as follows:

with your consent

for the assertion, exercise or defense of legal claims

to protect the rights of another natural or legal person

for reasons of important public interest of the European Union or a Member State

The right to restrict processing exists in the following situations:

You have disputed the accuracy of your personal data stored by us and we need time to verify this. Here the right exists for the duration of the test.

The processing of your personal data is unlawful or was unlawful in the past. Here the right exists alternatively to the deletion of the data.

We no longer need your personal data, but you need it to exercise, defend or assert legal claims. Here the right exists alternatively to the deletion of the data.

You have objection according to Art. 21 para. 1 GDPR and now your and our interests must be weighed against each other. Here the right exists as long as the result of the consideration has not yet been determined.

Hosting and Content Delivery Networks (CDN)

External hosting

Our website is located on a server of the following Internet service provider (hoster):

SSystems

Speyerer Str. 6

80804 Munich

Has a contract on commissioned processing been concluded with the hoster or are standard contractual clauses (SCC) used?

Yes

How do we process your data?

The hoster stores all the data of our website. This also includes all personal data that is collected automatically or through your input. This can be in particular: Your IP address, pages viewed, names, contact details and requests, as well as meta and communication data. When processing data, our hoster complies with our instructions and always processes the data only to the extent that this is necessary to fulfill the service obligation towards us.

On what legal basis do we process your data?

Since we address potential customers via our website and maintain contacts with existing customers, the data processing by our hoster serves to initiate and fulfill contracts and is therefore based on Art. 6 para. 1 lit. b) GDPR. In addition, it is our legitimate interest as a company to provide a professional Internet offering that meets the necessary requirements for security, speed and efficiency. In this respect, we also process your data on the basis of Art. 6 para. 1 lit. f) GDPR.

Cloudflare

What is Cloudflare?

Content Delivery Network (CDN) with Domain Name System (DNS)

Who processes your data?

Cloudflare Inc, 101 Townsend St, San Francisco, CA 94107, USA

Has an order processing contract been concluded with Cloudflare?

Yes

Where can you find more information about privacy at Cloudflare?

https://www.cloudflare.com/privacypolicy/

On what basis do we transfer your data to the USA?

Based on the standard contractual clauses of the European Commission (see https://www.cloudflare.com/me dia/pdf/cloudflare-customer-dpa.pdf)

How do we process your data?

We use the services of Cloudflare for our website. The global content delivery network ensures that all the content we provide online reaches you quickly, even if it involves moving large volumes of data over long distances. This is made possible by the fact that Cloudflare, with all its technical capabilities and servers around the world, is interposed between our website and your browser, analyzing traffic and filtering out malicious data before it reaches our server. In the process, Cloudflare also comes into contact with personal data collected via our website. In addition, the Company may use cookies or other technologies to recognize Internet users. Data processing by Cloudflare always serves the sole purpose of enabling fast data traffic.

On what legal basis do we process your data?

We have a legitimate interest in providing visitors to our website with the fastest and most efficient online experience possible. The data processing is thus carried out on the basis of Art. 6 para. 1 lit. f) GDPR.

Data collection on this website

Cookies use

Our website places cookies on your device. These are small text files that are used for different purposes. Some cookies are technically necessary for the website to function at all (necessary cookies). Others are needed to perform certain actions or functions on the site (functional cookies). For example, without cookies, it would not be possible to take advantage of a shopping cart in an online store. Still other cookies are used to analyze user behavior or to optimize advertising measures. If we use third-party services on our website, e.g. to process payment transactions, these companies may also leave cookies on your device when you access the website (so-called third-party cookies).

How do we process your data?

Session cookies are stored on your device only for the duration of a session. So, as soon as you close the browser, they disappear by themselves. Permanent cookies, on the other hand, remain on your device unless you delete them yourself. This may, for example, result in your user behavior being permanently analyzed. You can use the settings in your browser to influence how it handles cookies:

Do you want to be informed when cookies are set?

Do you want to exclude cookies in general or for certain cases?

Do you want cookies to be automatically deleted when you close the browser?

If you disable or do not allow cookies, the functionality of the website may be limited.

If we use cookies from other companies or for analysis purposes, we will inform you about this as part of this privacy policy. We also request your consent in this regard when you access our website.

On what legal basis do we process your data?

We have a legitimate interest in ensuring that our online offerings can be used by visitors without technical problems and that all desired functions are available to them. The storage of necessary and functional cookies on your device is therefore based on Art. 6 para. 1 lit. f) GDPR. We set all other cookies on the basis of Art. 6 para. 1 lit. a) DSGVO, provided that you give us the corresponding consent. You can revoke this at any time with effect for the future. If you have consented to the placement of necessary and functional cookies when requesting consent, these cookies are also stored exclusively on the basis of your consent.

Cookie consent with the Legal Cockpit

What is the Legal Cockpit Cookie Tool?

Consent Management Platform (CMP) for obtaining and processing GDPR-compliant consents

Who processes your data?

Legalcore AG, Reinhardtstr. 7, 10117 Berlin

Has an order processing contract been concluded with Legal Cockpit?

Yes

Where can you find more information about data protection at Legal Cockpit?

https://cockpit.legal/datenschutz/

How do we process your data?

We use the Legal Cockpit consent management platform to obtain your consent to store cookies on your device in a privacy-compliant manner. When you visit our website and close the Legal Cockpit cookie window requesting consent, the following data is transmitted to the company:

Your IP address
Information about your browser
Information about your terminal device

the time of your visit to the website

In addition, the Legal Cockpit stores a cookie in your browser in order to be able to assign the consent given or its revocation to your browser. All collected data is stored until the cookies are no longer needed, you delete the Legal Cockpit cookie or request us to delete the data. This does not apply only if we are legally obligated to retain the data.

On what legal basis do we process your data?

We are legally obliged to obtain the consent of our website visitors for the use of certain cookies. To fulfill this obligation, we use Legal Cockpit. The legal basis for data processing is therefore Art. 6 para. 1 lit. c) GDPR.

Server log files

Server log files log all requests and accesses to our website and record error messages. They also include personal data, in particular your IP address. However, this is anonymized by the provider after a short time, so that we cannot assign the data to your person. The data is automatically transmitted by your browser to our provider.

How do we process your data?

Our provider stores the server log files in order to be able to track the activities on our website and to locate errors. The files contain the following data:

Browser type and version

Operating system used

Referrer URL

Host name of the accessing computer

Time of the server request

IP address (anonymized if necessary)

We do not combine this data with other data, but use it only for statistical analysis and to improve our website.

On what legal basis do we process your data?

We have a legitimate interest in ensuring that our website runs without errors. It is also our legitimate interest to obtain an anonymized overview of the accesses to our website. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful.

Contact form

You can send us a message via the contact form on this website.

How do we process your data?

We store your message and the information from the form to be able to process your request including follow-up questions. This also applies to the contact details provided. We will not share the data with anyone else without your consent.

How long do we store your data?

We delete your data as soon as one of the following occurs:

Your request has been finalized.

You request us to delete the data.

You revoke your consent to storage.

This does not apply only if we are required by law to retain the data.

On what legal basis do we process your data?

If your request is related to our contractual relationship or serves the implementation of pre-contractual measures, we process your data on the basis of Art. 6 para. 1 lit. b) GDPR. In all other cases, it is our legitimate interest to effectively process requests addressed to us. The legal basis for data processing is therefore Art. 6 para. 1 lit. f) GDPR. If you have consented to the storage of your data, Art. 6 para. 1 lit. a) DSGVO the legal basis. In this case, you can revoke your consent at any time with effect for the future.

Request by e-mail, phone or fax

You can send us a message by e-mail or fax or call us.

How do we process your data?

We store your message as well as your self-made contact details or the transmitted phone number to be able to process your request including follow-up questions. We will not share the data with anyone else without your consent.

How long do we store your data?

We delete your data as soon as one of the following occurs:

Your request has been finalized.

You request us to delete the data.

You revoke your consent to storage.

This does not apply only if we are required by law to retain the data.

On what legal basis do we process your data?

Comment function

You have the possibility to comment on content on our website via corresponding input windows. To use the comment function, you must enter your e-mail address. In addition, it is possible to subscribe to the comments of others.

How do we process your data?

When you leave comments on our website, we store the following data:

Your comment

Your email address

the date of the comment

other data that you provide in the course of commenting, e.g. your user name

Your IP address

We store data with which you can be identified in order to be able to take legal action against you if your comment is insulting, inciting hatred or otherwise criminally relevant.

When you subscribe to comments, we will send you an email to verify that you are the owner of the email address provided. You can unsubscribe from receiving comments at any time via a link in this email.

How long do we store your data?

We store your comments and the associated data until the commented content has been completely deleted or the comments have to be deleted for legal reasons, e.g. because they violate criminal law.

If you have subscribed to comments and unsubscribe, all data provided as part of the subscription will be deleted. If we have also stored your data for another reason, e.g. because you have subscribed to our newsletter, this data is not affected by the deletion.

On what legal basis do we process your data?

By using the comment function, you consent to the storage of your data. The basis for data processing is thus Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time by writing us an email explaining your revocation. From this point on, we are no longer allowed to process your data.

Analysis tools and advertising

We use the following tools to analyze the behavior of our website visitors and show you advertisements.

Google Tag Manager

What is Google Tag Manager?

Tag management system for the integration of tracking codes and conversion pixels of Google Ireland. Ltd.

Who processes your data?

Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland

Where can you find more information about Google Tag Manager privacy?

https://policies.google.com/privacy

On what basis do we transfer your data to the USA?

Based on the standard contractual clauses of the European Commission(https://privacy.google.com/businesses/compliance)

How do we process your data?

We use the Google Tag Manager. The tool helps us to embed tracking codes and conversion pixels into our website, manage them and play them out. Google Tag Manager itself does not create user profiles, does not place cookies on your device, and does not analyze your behavior as a user. However, it records your IP address and transmits it to Google servers in the USA.

On what legal basis do we process your data?

We have a legitimate interest in a fast and uncomplicated integration and administration of various tools on our website. The use of the Google Tag Manager is therefore in accordance with Art. 6 para. 1 lit. f) GDPR lawful. If you have consented to the disclosure of your IP address, we process your data exclusively on the basis of Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future.

Google Analytics

What is Google Analytics?

User behavior analysis tool of Google Ireland Ltd.

Who processes your data?

Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland

Has an order processing contract been concluded with Google Analytics?

Yes

Where can you find more information about Google Analytics privacy?

https://support.google.com/analytics/answer/6004245?hl=de

On what basis do we transfer your data to the USA?

Based on the standard contractual clauses of the European Commission(https://privacy.google.com/businesses/compliance)

How can you prevent data collection?

Among other things with a browser plugin: https://tools.google.com/dlpage/gaoptout?hl=de

How do we process your data?

We are always interested in optimizing our web offer for the visitors of our website and to place advertisements optimally. Google Analytics, a tool that analyzes user behavior and thus provides us with the necessary database for adjustments, helps us to do this. Through the tool, we receive information about the origin of our visitors, their page views and the time they spend on the pages, as well as the operating system they use.

Standard processing

To collect the data, Google Analytics uses cookies, device fingerprinting or other user recognition technologies. The data is transmitted to Google servers in the USA and, with the help of the IP address that is also recorded, summarized in a profile that can be assigned to you or your device.

You can prevent Google from processing your data by installing a browser plugin provided by Google itself: https://tools.google.com/dlpage/gaoptout?hl=de.

IP anonymization

We have activated the “IP anonymization” function within Google Analytics. For you, this means that Google truncates your IP address (from the EU or EEA) before transferring it to the USA. Only in exceptional cases does Google transmit the full IP address to servers in the USA and only shortens it there.

Demographic characteristics

We use the “demographic characteristics” function of Google Analytics to display suitable advertisements to visitors to our website within the Google advertising network. As a result, reports may be generated that contain statements about the age, gender, and interests of our site visitors. This data comes from interest-based advertising from Google as well as visitor data from third-party providers. It is not possible to assign the collected data to specific persons.

You can disable the function in the settings of your Google account.

E-commerce tracking

We use the “e-commerce tracking” function of Google Analytics. This allows us to analyze the buying behavior of our website visitors and improve our online marketing campaigns. E-commerce tracking records, for example, your orders, average order values, shipping costs, and the time from viewing to purchasing a product. Google can summarize the data under a transaction ID and assign it to you or your device.

How long do we store your data?

According to its own information, Google deletes or anonymizes data stored at user and event level that is linked to cookies, user identifiers (e.g. user IDs) or advertising IDs after 26 months (cf. https://support. google.com/analytics/answer/7667196?hl=de).

On what legal basis do we process your data?

As a website operator, we have a legitimate interest in analyzing user behavior for the purpose of optimizing our website and the advertising placed there. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful. In the event that you have, for example, consented to the storage of cookies or otherwise consented to the processing of data by Google Analytics, only Art. 6 para. 1 lit. a) DSGVO the legal basis. You can revoke the consent at any time with effect for the future.

Facebook Pixel

What is Facebook Pixel?

User behavior analysis tool that measures the effectiveness of advertising on Facebook

Who processes your data?

Meta Platforms Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland

Has an order processing contract been concluded with Facebook Pixel?

Yes

Where can you find more information about Facebook Pixel privacy?

https://de-de.facebook.com/about/privacy/

On what basis do we transfer your data to the USA and other third countries?

Facebook complies with the European Commission’s standard contractual clauses (see https://www.facebook.com/le gal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381).

How can you prevent data processing?

If you have a Facebook account: Disable the Custom Audiences remarketing feature in the Ads Settings section(https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen).

If you do not have a Facebook account: Disable usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

How do we process your data?

We use the Facebook Pixel on our website. The analytics tool helps us learn more about the behavior of visitors to our website after they click on one of our ads on Facebook. This allows us to measure how effective our Facebook ads are and align future advertising efforts with the insights we gain. The data that Facebook collects via the pixel is anonymous for us as the operator of this website. So we cannot identify you as a visitor. However, the data is stored and processed by Facebook. Thus, Facebook establishes a connection to your Facebook account via the pixel and, in addition, uses the data to place advertisements itself within and outside the network (cf. Facebook Data Use Policy). In the course of storage and processing, Facebook also transmits the data to the USA and other third countries.

If you have a Facebook account, you can deactivate the “Custom Audiences” remarketing function in it in the Ad Settings section at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

If you do not have a Facebook account, you have the option to disable usage-based advertising from Facebook on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

On what legal basis do we process your data?

As a website operator, we have a legitimate interest in effective advertising measures in the social networks. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful. In the event that you have consented, for example, to the storage of cookies or have otherwise consented to data processing by Facebook, only Art. 6 para. 1 lit. a) DSGVO the legal basis. You can revoke the consent at any time with effect for the future.

LinkedIn Insight Tag

What is LinkedIn Insight Tag?

User Behavior Analysis Tool of LinkedIn Ireland Unlimited Company

Who processes your data?

LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland

Has an order processing contract been concluded with LinkedIn Insight Tag?

Yes

Where can you find more information about LinkedIn Insight Tag privacy?

https://www.linkedin.com/legal/privacy-policy#choices-oblig

On what basis do we transfer your data to the USA?

LinkedIn Insight Tag adheres to the European Commission’s standard contractual clauses (see https://www.linkedin.com/le gal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs)

How can you prevent data processing?

By objecting to the analysis of your user behavior as well as targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out. If you have a LinkedIn account, you can also make settings there regarding the use of your personal data for advertising purposes.

How do we process your data?

We use the LinkedIn Insight tag on our website. The analysis tool helps us to learn more about the visitors to our website and to adapt our online offer accordingly. If our visitors are registered on LinkedIn, we can use the tool to analyze their key professional data such as career level, company size, country, location, industry and job title, among other things. In addition, it can be measured whether they buy something or take some other action (conversion measurement). This data is determined across all devices. Finally, LinkedIn Insight Tag provides a retargeting feature that allows us to display targeted ads to our visitors outside of our website. LinkedIn assures that individual advertising recipients cannot be identified in the process.

In addition to the aforementioned data, the analysis tool collects the following data from you when you visit our website: URL, referrer URL, IP address, device and browser properties, and the time of access. The IP addresses are shortened or pseudonymized. The latter happens when you want to be reached across devices as a LinkedIn member.

The data collected by LinkedIn is anonymous for us as website operator. So we cannot identify you as a visitor. LinkedIn will, however, store your personal data on its servers in the USA and use it in the context of its own advertising measures.

You can prevent LinkedIn from linking the data collected on our website to your LinkedIn account by logging out of your account before you continue browsing the internet. You can also prevent the use of your data for advertising purposes via corresponding settings in your account.

If you do not have a LinkedIn account, you can object to the analysis of your usage behavior as well as targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

How long do we store your data?

LinkedIn deletes the direct identifiers of LinkedIn members after 7 days. The remaining pseudonymized data is deleted within 180 days.

On what legal basis do we process your data?

As a website operator, we have a legitimate interest in optimizing our online offering and our advertising measures. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful. In the event that you have, for example, consented to the storage of cookies or otherwise consented to data processing, only Art. 6 para. 1 lit. a) DSGVO the legal basis. You can revoke the consent at any time with effect for the future.

Plugins and tools

YouTube (with enhanced privacy)

What is YouTube?

Video platform

Who processes your data?

Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland

Where can you find more information about YouTube privacy?

https://www.youtube.com/intl/ALL_de/howyoutubeworks/our-commitments/protecting-user-data/?gclid=EAIaIQobChMIztKuysSW-gIVjgwGAB0euwPlEAAYASAAEgLBXfD_BwE

How do we process your data?

You can watch YouTube videos on our website. In doing so, Google, as the provider of YouTube, collects and stores certain information about you. However, since we use YouTube in enhanced privacy mode, this only happens when you start a video. Specifically, what happens in this case is this:

Google’s servers are told which of our pages were visited from your device. If you are logged into your YouTube account while surfing, Google can assign your surfing behavior directly to your personal profile. If you do not want this, you must log out of your YouTube account before you continue browsing the Internet.
Google receives information about visitors to our website via cookies, device fingerprinting or similar recognition technologies. On this basis, the company then creates video statistics, makes its application more attractive to users and prevents fraud attempts.
If necessary, your data will also be processed beyond this. However, details are beyond our knowledge. Also, we can not influence the processing.

Even if you do not start a YouTube video on our website, Google will establish a connection to its DoubleClick network and possibly also to other partners. The extended privacy mode therefore does not mean that Google does not process any data from you at all when you visit our website.

On what legal basis do we process your data?

With the integration of YouTube videos, we would like to make our website and our services and offers more appealing. This is our legitimate interest as a company and therefore lawful according to Art. 6 para. 1 lit. f) GDPR.

If you have consented to data processing, we process your data exclusively on the basis of Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time. From the time of revocation, we may no longer process your data.

Google Web Fonts (local hosting)

We use fonts from the US company Google on our website. We have installed the fonts locally, so there is no connection to Google’s servers when you visit our website.

For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and see Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google Maps

What is Google Maps?

Map service of Google Ireland Ltd.

Who processes your data?

Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland

Where can you find more information about Google privacy?

https://policies.google.com/privacy?hl=de

On what basis do we transfer your data to the USA?

Google complies with the European Commission’s standard contractual clauses(https://privacy.google.com/businesses/compliance)

How do we process your data?

On our website we use Google Maps. To enable you to use all the functions of the map service, Google stores your IP address on one of its servers in the USA.

On what legal basis do we process your data?

The maps from Google Maps ensure that the places indicated on our website are easier to find for visitors. As a company, we have a legitimate interest in this. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful.

Google reCAPTCHA

What is Google reCAPTCHA?

Human-computer discrimination test tool from Google Ireland Ltd.

Who processes your data?

Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland

Where can you find more information about Google privacy?

https://policies.google.com/privacy?hl=de

On what basis do we transfer your data to the USA?

Google complies with the European Commission’s standard contractual clauses(https://privacy.google.com/businesses/compliance)

How do we process your data?

With Google reCAPTCHA, we check whether data entered into forms on our website comes from a human or from a computer. For you, this means that the test tool analyzes your behavior as a visitor to our website based on various characteristics. The analysis does not start when you use the test tool, but already when you visit our website. Various data is collected, e.g. the IP address, the time spent on our website and mouse movements. The data will be forwarded to Google.

On what legal basis do we process your data?

As a company, we have a legitimate interest in protecting our web offerings from spam and abusive spying. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful.

Wordfence

What is Wordfence?

Firewall and security scanner for WordPress websites

Who processes your data?

Defiant Inc, 800 5th Ave Ste 4100, Seattle, WA 98104, USA

Has an order processing contract been concluded with Wordfence?

Yes

Where can you find more information about privacy at Wordfence?

https://www.wordfence.com/privacy-policy/

On what basis do we transfer your data to the USA?

Based on standard contractual clauses of the European Commission (cf. https://www. wordfence.com/help/general-data-protection-regulation/).

How do we process your data?

To protect our website from malicious traffic, we use the Wordfence plugin. It identifies and blocks data that has malicious code or content and checks core files, themes and plugins for malware, broken URLs, backdoors, SEO spam, malicious redirects and code injections. In order for these measures to be carried out, our website is permanently connected to the servers of Defiant Inc. in the USA. On these, the accesses to our website are compared with the data that Wordfence has stored in its database and, if necessary, blocked.

On what legal basis do we process your data?

As a website operator, we have a legitimate interest in protecting ourselves from malicious traffic. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f) GDPR lawful.

eCommerce and payment providers

Customer and contract data

How do we process your data?

When we enter into a contract with you, we require certain personal data from you. We collect, process and use this data only insofar as it is necessary to establish our legal relationship, to shape its content or to change it. If you can only use our services via our website or if the services are billed via the website, we also collect usage data insofar as this is necessary to enable you to use our offer or to bill the service used.

How long do we store your data?

We store your data until our legal relationship ends, unless we are required by law to keep the data longer.

On what legal basis do we process your data?

We store your data in order to fulfill the contract with you or to carry out pre-contractual measures. The basis for data processing is thus Art. 6 para. 1 lit. b) GDPR.

Data transmission for goods shipment

How do we process your data?

When you order goods from us, we transmit your data to companies that we commission with the delivery and/or through which we process the payment. In this context, only data that is necessary for the commissioned company to be able to carry out the specific order is transmitted. If we wish to share data beyond this, we will obtain your consent. We do not share your data for advertising purposes.

On what legal basis do we process your data?

We share your information to fulfill the contract we have with you. The basis of the data processing is therefore Art. 6 para. 1 lit. b) GDPR.

Data transmission when services and digital content are used

How do we process your data?

For the processing of the payment we transmit your data to a payment service or the credit institution entrusted with the payment processing. We only pass on data that is absolutely necessary for the payment process. If we wish to share data beyond this, we will obtain your consent.

On what legal basis do we process your data?

We share your information to fulfill the contract we have with you. The basis of the data processing is therefore Art. 6 para. 1 lit. b) GDPR. If you have consented to the transfer of your data, the data processing is based on Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future.

Payment services

In order for you to conveniently pay for your purchases on our website, we use the service of payment services, which are external companies that process payments for us. The list at the end of this section will tell you what these are.

How do we process your data?

For the payment process, you must provide certain personal data, e.g. your name, bank account details or credit card number. We pass this data on to the respective payment service. For the transaction itself, the respective contractual and data protection provisions of the respective services apply.

On what legal basis do we process your data?

We share your information to fulfill the contract we have with you. The basis of the data processing is therefore Art. 6 para. 1 lit. b) GDPR. In addition, we have a legitimate interest in processing purchases as quickly, conveniently and securely as possible. In this respect, the legal basis is also Art. 6 para. 1 lit. f) GDPR. If you have consented to the transfer of your data, the data processing is based on Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future.

What payment services do we use?

PayPal

What is PayPal?

Online payment service

Who processes your data?

PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg

Where can you find more information about privacy at PayPal?

https://www.paypal.com/de/webapps/mpp/ua/privacy-full

On what basis do we transfer your data to the USA?

PayPal adheres to the standard contractual clauses of the European Commission (see https://www.paypal.com/de/we bapps/mpp/ua/pocpsa-full).

Data processing on social media

What is social media?

By social media, we mean the social networks on which we have created publicly accessible profiles. You can read more about which social networks these are below.

Who processes your data?

The respective operating companies of the social networks. You can find the individual operators below under the respective networks.

How is your data processed?

The operators of social networks are generally able to collect and analyze comprehensive data on the behavior of visitors and users of the network. It is not possible for us to track all processing operations in the social networks we use, which is why further processing operations not listed here may be carried out by the operators of the social networks. You can find more information on this in the terms of use and privacy statements of the respective social networks.

The processing of your data can be triggered by visiting the social network’s website or our profile page there. Even if you call up a website that uses certain network content, e.g. like or share buttons, data may already be transmitted to the operators of the social network. If you are a user of the social network and logged into your user account, your visit to our profile page can be assigned to your account by the operator of the social network. Even if you have not registered a user account yourself or are not logged in, the operator of the network may still collect your personal data, e.g. by recording your IP address or setting cookies. With this data, the operators can create user profiles adapted to your behavior and interests and show you interest-based advertising inside and outside the network. If you are a registered user of the network, the interest-based advertising may also be displayed on all devices on which you are or were logged in.

On what legal basis is your data processed?

Our profiles in the social networks are intended to ensure the broadest possible presence of our company on the Internet. As a company, we have a legitimate interest in this. The data processing is therefore permitted pursuant to Art. 6 para. 1 lit. f DSGVO lawful.

The data processing operations and analyses carried out by the operators of the social networks themselves may be based on other legal bases. These must be specified by the operators of the social networks.

Who is responsible for processing your data and how can you exercise your rights?

If you visit one of our profiles on the social networks, we are jointly responsible with the operator of the respective network for the data processing operations triggered during this visit. In principle, you can assert your rights both against us and against the operator of the respective network.

Despite the joint responsibility with the operators of the social networks, however, our influence on the data processing operations of the respective operator is limited and is primarily based on the operator’s specifications.

How long will your data be stored?

If we collect data via our profiles in the social networks, these are deleted from our systems as soon as the purpose for storing them no longer applies, you request us to delete them or you revoke your consent to storage. Stored cookies remain on your terminal device until you delete them. Mandatory legal provisions – esp. retention periods – remain unaffected.

We have no influence on how long the operators of the social networks store your data, which the operators collect for their own purposes. You can obtain information on this directly from the operator of the respective social network, e.g. in the respective privacy policy.

What social media do we use?

Facebook

What is Facebook?
A social network

Who processes your data?
Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland

Will your data be transferred to third countries?
Yes, to the USA and also to other third countries

Where can you find more information about Facebook privacy?
https://www.facebook.com/about/privacy/

As a Facebook user, where can you adjust your advertising settings?
As a registered Facebook user, you can customize your advertising settings in your user account. To do so, click on the following link and log in:
https://www.facebook.com/settings?tab=ads.

Twitter

What is Twitter?
A social network in the form of a micro-blogging platform

Who processes your data?
Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA

Will your data be transferred to third countries?
Yes, to the USA

Where can you find more information about Twitter privacy?
https://twitter.com/de/privacy

As a Twitter user, where can you adjust your advertising settings?
As a registered Twitter user, you can adjust your privacy settings in your user account. To do so, click on the following link and log in:
https://twitter.com/personalization.

Instagram

What is Instagram?
A social network specialized in photos and videos

Who processes your data?
Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland

Will your data be transferred to third countries?
Yes

Where can you find more information about privacy on Instagram?
https://help.instagram.com/519522125107875/?helpref=hc_fnav&bc[0]=Instagram Help Area&bc[1]%20und%

As a user, where can you adjust your privacy settings?
As a registered Instagram user, you can adjust your privacy settings in your user account. To do so, click on the following link and log in:
https://www.instagram.com/accounts/privacy_and_security/

What is Pinterest?

Visual search engine and online pinboard

Who processes your data?

Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

Will your data be transferred to third countries?

Yes

Where can you find more information about privacy on Pinterest?

https://policy.pinterest.com/de/privacy-policy

As a user, where can you adjust your privacy settings?

https://help.pinterest.com/de/article/edit-account-privacy